Not Every Beer That’s A Hit Is Worth Repeating
ImperoCo . ImperoCo .

Not Every Beer That’s A Hit Is Worth Repeating

Beers that customers love aren’t always profitable. Don’t rely solely on customer feedback to decide whether a one-off, small-batch beer deserves a comeback. Use hard data to check your emotions (and your customers’) before committing valuable resources to experimental brews.

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Expand Your Rewards Program Without Wrecking Your Margins
ImperoCo . ImperoCo .

Expand Your Rewards Program Without Wrecking Your Margins

Get creative with your brewery's rewards program. It doesn’t have to be limited solely to beer. Food, merchandise, exclusive events - all these elements can add value and make your best customers feel special. But, be careful not to give the house away.

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Slow Moving Beers Cost More Than You Think
ImperoCo . ImperoCo .

Slow Moving Beers Cost More Than You Think

Slow-moving beers don’t just hurt your cash flow—they block progress. Holding inventory is expensive, and it's often overlooked. It’s the equivalent of putting cash on a shelf and wondering why it’s not working for you. It ties up space, it clogs your tap lines, and it kills staff enthusiasm.

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